{"id":18854,"date":"2020-09-22T06:19:43","date_gmt":"2020-09-22T06:19:43","guid":{"rendered":"http:\/\/www.devopsschool.com\/blog\/?p=18854"},"modified":"2020-09-22T06:19:46","modified_gmt":"2020-09-22T06:19:46","slug":"social-media-marketing-for-your-startup-notes","status":"publish","type":"post","link":"https:\/\/www.devopsschool.com\/blog\/social-media-marketing-for-your-startup-notes\/","title":{"rendered":"Social Media Marketing for Your Startup &#8211; NOTES"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Identify the right platform your business<\/h2>\n\n\n\n<p>Before starting &#8211; first decide, which plaform is good for your product or service?<br>Social media plafform like Facebook, Twitter and YouTube is must. But, apart from this being present on more niched platforms can prove to be exremely profitable.<\/p>\n\n\n\n<p><strong>For example:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Music industry:- SoundCloud<\/li><li>Dog industry:- Dogster<\/li><li>Designers:- Dribble<\/li><li>etc..<\/li><\/ul>\n\n\n\n<p>So always Google search your target audience&#8217;s main passion, followed by social network, but don&#8217;t stop at that.<\/p>\n\n\n\n<p>Also search for Forums and Online Communities specific to your brand\/product or service<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>At the end of the day &#8211; what is a social network?<\/strong><\/h2>\n\n\n\n<p><br>A place where people go and share their thoughts wants and needs with others. <\/p>\n\n\n\n<p>So the only thing forums lack might be an eye catching design and various features. Without factoring those elements, every forum is pretty much a social network.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Top 3 Social Media Networks<\/h2>\n\n\n\n<p><strong>Facebook:- 1.3 billion users<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Its a way of communication and getting feeback on your products and campaigns, faster and simple and effective.<\/li><li>People no longer need to visit your website, to fill a complete form to pass their feedback or experience. They can just drop a message or a comment.<\/li><\/ul>\n\n\n\n<p><em>And, obviously speed of information helps you take decisions faster and gear up your marketing strategies.<\/em><\/p>\n\n\n\n<p><strong>Twitter<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>No content filtering. You will get all the posts from everyone you follow.<\/li><li>Content limitation:- 280 Characters. So communcation should always be quick and to the point.<\/li><li>Twitter search:- It&#8217;s allow you to search in real time through people&#8217;s tweets for various keywords. And identify potential customers, and engage with them at that exact moment.<\/li><\/ul>\n\n\n\n<p><strong>Twitter Best practices:- <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>40 updates per day<\/li><li>Mention industry influencers in tweets<\/li><\/ul>\n\n\n\n<p><strong>LinkedIN:-<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Social network for your career. This is where you post things like education, work experience, and make professional network.<\/li><li>LinkedIn is great to share more professional side of business.<\/li><li>Hire great talent for your team<\/li><\/ul>\n\n\n\n<p><strong>YouTube<\/strong>:- As its a biggest video sharing and streaming platform but you can see as a social network because people interact and share opinions as well. But at the same time you can think as a &#8220;SEARCH ENGINE&#8221;.<\/p>\n\n\n\n<p>Social media is about engaging with people and creating relevant content. And the most consumed content right now is VIDEO.<\/p>\n\n\n\n<p><strong>What should be your YouTube content strategy?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Are you being true to your self, to what your brand is about?<\/li><li>Is you content entertaining, not only informative?<\/li><li>Are you ready to stay commited to a schedule? Even if you produce a video a month, are you going to keep at it and not quit after one or two months?<\/li><li>Is it differentiating you from your competition? Are you bringing something new to the table?<\/li><\/ul>\n\n\n\n<p><em>After answering these questions, start creating a plan, then structure of the content, and start working.<\/em><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Identify the right platform your business Before starting &#8211; first decide, which plaform is good for your product or service?Social media plafform like Facebook, Twitter and YouTube&#8230; <\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[5850,5910],"tags":[6433,5247,5736,5811,707,5916,6437,6436,1097,5330,5450],"class_list":["post-18854","post","type-post","status-publish","format-standard","hentry","category-digital-marketing","category-social-media","tag-digital","tag-facebook","tag-linkedin","tag-marketing","tag-platforms","tag-social-media","tag-social-networks","tag-startups","tag-tips","tag-twitter","tag-youtube"],"_links":{"self":[{"href":"https:\/\/www.devopsschool.com\/blog\/wp-json\/wp\/v2\/posts\/18854","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.devopsschool.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.devopsschool.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.devopsschool.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.devopsschool.com\/blog\/wp-json\/wp\/v2\/comments?post=18854"}],"version-history":[{"count":1,"href":"https:\/\/www.devopsschool.com\/blog\/wp-json\/wp\/v2\/posts\/18854\/revisions"}],"predecessor-version":[{"id":18855,"href":"https:\/\/www.devopsschool.com\/blog\/wp-json\/wp\/v2\/posts\/18854\/revisions\/18855"}],"wp:attachment":[{"href":"https:\/\/www.devopsschool.com\/blog\/wp-json\/wp\/v2\/media?parent=18854"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.devopsschool.com\/blog\/wp-json\/wp\/v2\/categories?post=18854"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.devopsschool.com\/blog\/wp-json\/wp\/v2\/tags?post=18854"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}