What are Google AdWords and How does Google Ads Work?

What is Google AdWords? Google AdWords is a pay-per-click online advertising platform that allows advertisers to display their ads on Google’s search engine result page. On the basis of those…

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What is Pay Per Click (PPC)? How does it Work?

PPC (pay-per-click) marketing is a form of online advertising in which advertisers accrue costs when user click their ads. Advertisers bid on the perceived value of a click in relation…

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