These platforms cater to different sizes and types of startups and online companies, making them suitable for anyone from solo entrepreneurs to large-scale investors. When choosing a marketplace, it’s important to consider factors like the type of business, the level of support you need, and any associated fees or commissions.
Here is a table of some of the top marketplaces to buy and sell startups and companies, including available metrics on how many companies are listed and sold:
| Marketplace | Listed Companies | Sold Companies | Additional Information |
|---|---|---|---|
| Flippa | Over 6,000 active listings | Over 300,000 assets sold | Flippa is one of the largest marketplaces, with a diverse range of digital businesses (SaaS, eCommerce, content sites, etc.) and supports auction-style and fixed-price listings. |
| Empire Flippers | ~1,493 companies (2022) | 315 sold in 2022 | Empire Flippers focuses on curated, higher-quality listings with a rigorous vetting process. Popular categories include content sites, Amazon FBA, and eCommerce. |
| MicroAcquire | 120+ active listings | Data not available publicly | MicroAcquire focuses on SaaS and tech startups, offering commission-free deals. It is favored for its easy-to-use platform and growing buyer network. |
| FE International | Focuses on curated listings | Over $500 million in deals | Specializes in SaaS, content, and eCommerce businesses, offering premium advisory services for larger businesses. |
| Quiet Light | Data not publicly available | Focuses on high-value sales | Offers personalized advisory services with a focus on established, profitable businesses. |
| Investors Club | Fully vetted businesses | Data not publicly available | Membership-based marketplace with a focus on profitable, vetted businesses. |
| Acquire.com | 25+ new listings monthly | Data not available publicly | Acquire (formerly MicroAcquire) allows startups to sell confidentially, with focus on SaaS and smaller businesses, offering direct negotiations between buyers and sellers. |
| Latona’s | Focuses on profitable listings | Data not available publicly | Specializes in SaaS, eCommerce, and content sites with full-service brokerage support for established businesses. |
| BizBuySell | 45,000+ listings | Data not available publicly | One of the largest platforms for buying and selling all types of businesses, including online companies, franchises, and physical businesses. |
Here are some of the top marketplaces to buy and sell startups and online companies:
1. MicroAcquire
- Overview: MicroAcquire has become a popular choice for founders and investors looking to buy and sell startups. It primarily focuses on SaaS and tech startups, offering a streamlined process for both buyers and sellers. The platform stands out because there are no commissions, and you get access to a large network of potential buyers.
2. Flippa
- Overview: Flippa is a comprehensive marketplace that covers a broad range of online businesses, from eCommerce and content websites to SaaS and apps. It provides detailed metrics, valuation tools, and financials to help buyers make informed decisions. It’s one of the largest platforms, with millions of active users.
3. Empire Flippers
- Overview: Empire Flippers is a premium marketplace specializing in established, profitable online businesses. The platform has a rigorous vetting process to ensure that all listings are legitimate. Buyers can find businesses ranging from content sites and eCommerce stores to SaaS startups.
4. FE International
- Overview: FE International is a leading M&A advisory firm for SaaS, eCommerce, and content-based businesses. They focus on larger, well-established businesses and offer full advisory services throughout the sale process. FE International provides a highly curated marketplace with professional support for both buyers and sellers.
5. Quiet Light Brokerage
- Overview: Quiet Light is another reputable brokerage for selling and buying online businesses. It specializes in high-value companies, often focusing on eCommerce, SaaS, and content websites. The team provides personalized support throughout the buying and selling process.
6. Acquire.com (formerly SideProjectors)
- Overview: Acquire.com is focused on small to medium-sized businesses and side projects, making it an ideal place for those looking to buy or sell smaller startups or niche projects. The platform caters to early-stage startups, especially in the tech space, and is known for its simplicity and low fees.
7. Investors Club
- Overview: Investors Club is a membership-based marketplace for buying and selling online businesses. The platform focuses on profitable, vetted businesses with transparent financials, making it a reliable space for serious investors looking for high-quality deals.
8. Latona’s
- Overview: Latona’s specializes in established, profitable online businesses, including SaaS, eCommerce, and content websites. They provide full brokerage services, ensuring a smooth process for both buyers and sellers, with a particular focus on high-value deals.
9. Digital Exits
- Overview: Digital Exits is a brokerage that specializes in helping entrepreneurs buy and sell mid-to-large-scale businesses. They focus on profitable and established companies, offering a hands-on approach with expert advisors guiding the process.
10. BizBuySell
- Overview: BizBuySell is one of the largest online marketplaces for buying and selling businesses of all kinds. It features listings from various industries, including online businesses, and offers a wide range of valuation tools and resources for both buyers and sellers.
11. FreeMarket
- Overview: FreeMarket is a platform by Freelancer.com, allowing users to list their websites and domains for free. It is a simple and straightforward platform.
- Benefits: Free listings with no upfront costs.
- Fees: Free to list, though a commission is charged after a successful sale.
12. Digital Point Forums
- Overview: Digital Point Forums is a large forum community where users can list their websites for sale in a marketplace section. It’s completely free to list your site.
- Benefits: Active community of webmasters and tech-savvy buyers.
- Fees: No listing fees; completely free to use.
13. IndieMaker
- Overview: IndieMaker is a marketplace for indie projects and side businesses. It is free to list smaller websites and projects, making it suitable for entrepreneurs and developers looking to sell early-stage websites.
- Benefits: Focuses on side projects and smaller websites.
- Fees: Free listing with optional upgrades for better visibility.
14. WebsiteBroker
- Overview: WebsiteBroker offers a free listing option for those looking to sell their websites. It’s not as large as Flippa, but it has been around for years and offers a basic platform for selling websites.
- Benefits: Free listings for website sales.
- Fees: Free to list with optional paid upgrades.
I’m Rajesh Kumar, a DevOps, SRE, DevSecOps, Cloud, and Platform Engineering expert passionate about sharing practical knowledge, real-world experiences, and industry best practices. I have worked at Cotocus and regularly write about technology, travel, investing, health, product reviews, and digital marketing through my various platforms.
I publish technical articles at DevOps School, travel stories at Holiday Landmark, stock market insights at Stocks Mantra, health and fitness guidance at My Medic Plus, product reviews at TrueReviewNow, and SEO and digital marketing strategies at Wizbrand.
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