A psychologist is skilled in the field of psychology to study mental states, perceptions, emotions, cognition, and the social processes and behaviors of patients. At first glance, it may not seem as though psychologists have much in common with UI/UX designers. After all, the latter’s main role is to create user interfaces for websites, apps, or other interactive media.
However, both roles require some of the same traits and skills. So, psychologists who are looking for a career change or a side hustle should definitely consider working in the UI/UX design sector.
Here is a complete guide to why psychologists can make great UI/UX designers.
Psychologists Understand Perception and Cognitive Processes
An important part of UI and UX design is understanding the perception and cognitive processes of the users. When designers intricately comprehend how users think, perceive information, and come to decisions, they can ensure they create interfaces that suit the users’ thought processes.
As a psychologist, you will already have a firm basis of understanding regarding things like user perception and cognition. So, it will be easy to apply your knowledge and skills to this crucial aspect of UI and UX design.
Psychologists Also Understand Human Behavior and User Motivation
Furthermore, successful UI/UX designers need to draw from behavioral psychology in order to understand the behavior and motivation of users. By analyzing user behaviors, motivations, and preferences, designers are able to create interfaces that encourage users to take the actions the designers want them to take.
Ultimately, understanding the psychology that lies behind decision-making processes enables UI/UX designers to create the best interfaces. In turn, they can increase user retention and lead conversion rates.
Again, as a psychologist, you will already have an excellent understanding of human behavior and motivation.
UI/UX Designers Need to Understand Emotions, Just Like Psychologists
Understanding people’s emotions is another critical part of a psychologist’s work. Well, UI and UX designers also need to be aware of how emotions affect people. One part of their job role is to evoke positive emotions through interfaces and content so that users engage at an emotional level.
By applying psychological techniques, UI/UX designers can optimize crucial elements of interface design that are related to evoking emotion, such as colors, imagery, and typography.
Psychology Is Key to the User Research and Testing Phases of UI/UX Design
UI/UX designers also use psychology when conducting user research and testing methodologies. For instance, they must have a good understanding of elements of psychology in order to ask the right questions in user surveys, interviews, and tests.
The more understanding designers have, the more they will be able to glean insights into users’ behaviors, expectations, and preferences. In turn, they can create the ideal interfaces.
If you begin work as a UI/UX designer and have a background in psychology, you will have a head start on other designers because you will already have a wealth of knowledge from which to draw.
Would UI/UX designers make good psychologists?
It should now be clear that psychologists can potentially make excellent UI/UX designers. It is also true that UI/UX designers could make great psychologists. While you will typically need to earn a degree to work as a psychologist, if you are a UI/UX designer who is considering a change in your career direction, it can be more than worth spending time studying and gaining a qualification. Psychology positions can be very lucrative.
Furthermore, there are a number of different positions you can work in with a psychology degree. Check out these available Psychology Jobs to get a better understanding of the types of roles you could apply for. And if you already have a psychology degree, research what working as a UI/UX designer entails in more detail to determine whether it is the right career change for you.
Final Thoughts
Psychologists can often make great UI/UX designers because they already have a thorough understanding of those human psychology elements that matter so much when designing interfaces, such as behavior, perception, and emotion. However, UI/UX design requires many more skills, so make sure you have the creative and technical expertise required to work in this field before you take the plunge.
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