Introduction

Online form builders are essential tools in 2025, as they allow businesses, organizations, and individuals to easily collect data, feedback, and information from users. From simple contact forms to complex surveys, online form builders enable users to create, customize, and manage forms without needing coding skills. As businesses increasingly embrace automation and digital interactions, having an efficient and user-friendly form builder has become a necessity for collecting customer data, handling registrations, and improving customer experiences.

When choosing an online form builder tool, users should prioritize ease of use, customization options, integrations with other tools, and security features. The ideal platform should cater to various needs, whether it’s for creating simple forms, detailed surveys, or integrating with payment systems.

In this blog post, we’ll explore the top 10 online form builders of 2025, their features, pros and cons, and a comparison to help you choose the best tool for your needs.

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Top 10 Online Form Builders Tools in 2025

1. Google Forms

Short Description:
Google Forms is a free and easy-to-use form builder that allows users to create forms and surveys quickly. It integrates seamlessly with Google Drive and other Google services, making it an excellent choice for teams already using Google Workspace.

Key Features:

• Customizable templates for various use cases
• Real-time data collection and automatic saving to Google Sheets
• Integration with Google Workspace (Docs, Sheets, etc.)
• Multiple question types, including multiple choice, text, and file uploads
• Data validation for form entries
• Responsive design for mobile users

Pros:

• Free and easy to use
• Seamless integration with Google Workspace
• Unlimited forms and responses for free

Cons:

• Limited design customization options
• Basic analytics and reporting features
• Limited support for complex workflows

Best For:
Individuals, startups, and small teams who need a simple, no-cost solution for creating basic forms.

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2. Typeform

Short Description:
Typeform is a popular tool known for its beautiful and interactive forms. It creates engaging user experiences with one-question-at-a-time surveys and forms, making it ideal for customer feedback and data collection.

Key Features:

• Customizable forms and surveys
• One question at a time user interface
• Multimedia embedding (images, videos, etc.)
• Advanced logic jumps for personalized user journeys
• Response tracking and reporting
• Integration with over 500 apps including Google Sheets, Slack, and Zapier

Pros:

• Highly engaging user interface
• Advanced customization for complex forms
• Great for surveys and feedback collection

Cons:

• Pricing can be expensive for small businesses
• Limited functionality in the free version
• Complex logic features might require a learning curve

Best For:
Businesses and marketers looking to create interactive, user-friendly surveys and forms with a focus on user engagement.

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3. JotForm

Short Description:
JotForm is a flexible form builder that provides an extensive library of templates and integrates with many third-party apps like PayPal, Google Sheets, and Dropbox. It offers both simple and complex form-building capabilities.

Key Features:

• Drag-and-drop form builder
• Over 10,000 customizable templates
• Conditional logic for dynamic form fields
• Payment gateway integrations (PayPal, Stripe, etc.)
• Mobile-friendly forms
• Real-time email notifications for form responses

Pros:

• Wide variety of templates
• Integrates with multiple payment processors
• Free plan available with useful features

Cons:

• Advanced features require paid plans
• The interface can feel cluttered at times
• Limited customization in the free version

Best For:
Businesses and nonprofits that need customizable forms with payment processing.

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4. Wufoo

Short Description:
Wufoo is a user-friendly, drag-and-drop form builder that helps users create contact forms, surveys, and event registrations with ease. It offers a variety of templates and integrates with multiple applications.

Key Features:

• Easy-to-use drag-and-drop interface
• Pre-built templates for various industries
• Customizable form fields and layouts
• Real-time analytics and reporting
• Integration with Google Analytics, Mailchimp, and other tools
• Secure forms with SSL encryption

Pros:

• User-friendly and intuitive interface
• Variety of templates and integrations
• Affordable pricing with a free version

Cons:

• Limited design customization options
• Basic automation for form submissions
• More advanced features only available on higher plans

Best For:
Small businesses and individuals who need a simple yet powerful form tool.

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5. Formstack

Short Description:
Formstack is a comprehensive form builder with advanced features like workflow automation, document generation, and form analytics. It’s great for businesses that need complex forms and data management.

Key Features:

• Drag-and-drop form builder with extensive customization
• Document automation and e-signature integration
• Conditional logic and workflows
• Form analytics and reporting
• Integrations with CRMs, email marketing tools, and cloud storage services
• Mobile-responsive forms

Pros:

• Great for complex workflows and data management
• Excellent automation and reporting features
• Secure and compliant with HIPAA and GDPR standards

Cons:

• Expensive pricing plans
• Requires a learning curve for advanced features
• The interface can feel overwhelming for beginners

Best For:
Enterprises and organizations that require advanced form-building with strong workflow automation.

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6. Formsite

Short Description:
Formsite offers a robust form builder with features that include payment integration, custom reporting, and secure form submission. It’s ideal for businesses looking for an easy-to-use tool for creating professional forms.

Key Features:

• Customizable templates and themes
• Secure forms with SSL encryption
• Multiple file uploads
• Integration with payment processors
• Real-time reporting and analytics
• Email notifications for form submissions

Pros:

• Flexible pricing plans for businesses of all sizes
• Great support for payment processing
• Easy to create secure forms

Cons:

• Limited integrations with third-party tools
• Basic customization on lower-tier plans
• Limited form logic for advanced users

Best For:
Businesses that need secure, customizable forms with payment processing capabilities.

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7. Paperform

Short Description:
Paperform is a powerful form creation tool that allows users to build beautiful, flexible forms for a variety of purposes. It offers a seamless experience for creating customized forms with integrations.

Key Features:

• Fully customizable forms with drag-and-drop functionality
• Smart forms with conditional logic
• Integration with over 2,000 apps, including Zapier and Stripe
• Automated email notifications and payment processing
• Mobile-responsive design
• Customizable branding options

Pros:

• Highly customizable with a variety of field types
• Great for businesses needing forms with integrations
• Intuitive user interface

Cons:

• Pricing plans can be steep for smaller teams
• Some features require advanced setup
• Can be overwhelming for simple form users

Best For:
Small and medium-sized businesses that require highly customizable forms with integrations.

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8. Cognito Forms

Short Description:
Cognito Forms is an intuitive form builder that allows users to create everything from basic contact forms to complex surveys and payment forms with robust logic and integrations.

Key Features:

• Easy-to-use drag-and-drop interface
• Conditional logic and calculations for dynamic forms
• Form templates for different industries
• Payment integration with Stripe and PayPal
• Data encryption and security compliance
• Integration with Microsoft Excel and Google Sheets

Pros:

• Affordable pricing plans with powerful features
• Flexible form design options
• Great for complex forms with custom logic

Cons:

• Limited integrations with third-party apps
• Basic analytics tools
• User interface is a bit dated

Best For:
Small businesses and individuals that need cost-effective, feature-rich forms.

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9. SurveyMonkey

Short Description:
SurveyMonkey is a widely used survey tool known for its powerful survey creation features. It is ideal for gathering feedback, market research, and customer satisfaction data.

Key Features:

• Pre-built survey templates
• Advanced question logic and branching
• Real-time analysis and reporting
• Multilingual support for international surveys
• Integration with third-party apps like Mailchimp and Salesforce
• Customizable themes and branding

Pros:

• Great for conducting surveys and market research
• Easy-to-use interface
• Powerful analytics and reporting

Cons:

• Limited customization on lower-tier plans
• Pricing is on the expensive side
• Not ideal for simple forms

Best For:
Businesses or researchers who need advanced survey tools and in-depth analytics.

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10. Zoho Forms

Short Description:
Zoho Forms is an online form builder from the Zoho suite that helps businesses collect data and automate workflows with ease. It integrates well with other Zoho apps, making it a great choice for Zoho users.

Key Features:

• Drag-and-drop form builder
• Conditional logic and workflows
• Data export to Google Sheets and Excel
• Customizable themes for branding
• Payment gateway integrations
• Mobile app for on-the-go access

Pros:

• Strong integration with other Zoho products
• Affordable pricing with a free plan
• Great workflow automation features

Cons:

• Limited integrations outside of Zoho apps
• User interface could be more polished
• Basic reporting features on lower-tier plans

Best For:
Businesses already using Zoho CRM or other Zoho tools who need a flexible form builder.

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Comparison Table

Tool Name	Best For	Platform(s) Supported	Standout Feature	Pricing	G2/Capterra Rating
Google Forms	Individuals, startups	Web, iOS, Android	Free and easy-to-use	Free	4.5/5
Typeform	Marketers, Designers	Web, iOS, Android	Interactive forms	Starts at $35/month	4.7/5
JotForm	Businesses, Nonprofits	Web, iOS, Android	Payment processing	Free / Starts at $24/month	4.4/5
Wufoo	Small businesses	Web	Pre-built templates	Starts at $14.95/month	4.3/5
Formstack	Enterprises	Web, iOS, Android	Document automation	Starts at $19/month	4.6/5
Formsite	Businesses, Developers	Web	Multi-file uploads	Starts at $19.95/month	4.5/5
Paperform	Creatives, Entrepreneurs	Web	Highly customizable forms	Starts at $12/month	4.6/5
Cognito Forms	Small businesses	Web, iOS, Android	Conditional logic	Free / Starts at $10/month	4.4/5
SurveyMonkey	Researchers, Enterprises	Web, iOS, Android	Advanced analytics	Starts at $25/month	4.5/5
Zoho Forms	Zoho users, Small businesses	Web, iOS, Android	Zoho ecosystem integration	Free / Starts at $10/month	4.4/5

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Which Online Form Builder is Right for You?

• For Simplicity & Free Use:
  Google Forms is ideal for anyone looking for a free, no-frills solution with essential form-building capabilities.
• For Complex Surveys & Interactive Forms:
  Typeform is perfect for users who need interactive, engaging surveys and feedback forms.
• For Businesses with Payment Needs:
  JotForm and Formstack are the best choices if you need payment processing and form-building features.
• For Marketers & Large Enterprises:
  SurveyMonkey excels at providing advanced survey tools and in-depth reporting features.